Indeed, TWELVE24 has given the name of the lead-off single, HIGHER, from their new album From The Ground Up to an upcoming schools tour put on by youth charity The Message Trust. The band see this as a big part of their own vision to change a generation through authentic music. Alongside international gigs, tours and huge festivals, the band feel it is vitally important to be on the ground, meeting young people face to face and inspiring them with a positive message. The bands self-produced music video for HIGHER won MTVs ˜The Freshmenâ viewer vote on college channel mtvU and was played on full rotation (four times a day) for six weeks straight. It was also picked up by MTV Latin America, MTV Hits, Pure Gyms & Footlocker stores, and the California Music Channel to name just a few.
Their latest album From The Ground Up released in October 2015 contains HIGHER, plus the hands-in-the-air hit NOBODY BUT YOU and FOREVER AND ALWAYS. The album is available on all good digital download/stream stores and physical copies are available on wldkdz.bigcartel.com. Twelve24 also have their own merchandise and clothing label called WLDKDZ (Wild Kids) with snapbacks, beanies, T-shirts, jumpers and more, all available on wldkdz.bigcartel.com.